Leaving HubSpot is a CRM and marketing move, not a website move. Here is how to carry your data across, rebuild your automation, and cut a $800+/month bill down to one flat rate.
Moving from HubSpot to GoHighLevel is a CRM and marketing migration, not just a website move. Export your contacts, companies, and deals as CSV and import them into GoHighLevel, then rebuild your workflows, email sequences, forms, and landing pages, since HubSpot has no export for automations. Most teams switch to cut HubSpot's $800+/month cost while keeping CRM, email, and automation in one platform.
A HubSpot migration is a different animal from a website move. HubSpot is not really a website tool, it is a CRM and marketing automation platform, so the question is not "how do I move my pages" but "how do I carry my customer data, my pipelines, and my automation across without losing momentum." The good news: your records export cleanly. The work is in rebuilding the logic, and in deciding what was actually worth keeping.
This guide covers what exports, what gets rebuilt, the cost math that drives most switches, and the order to do it in.
The number one reason is price. HubSpot's Marketing Hub Professional starts around $800/month and scales up with contact tiers, seats, and add-ons, so a growing list quietly inflates the bill. GoHighLevel charges a flat $97 to $497/month no matter how many contacts you hold. For a small business or agency, that is often the difference between thousands of dollars a year.
The second reason is consolidation. Agencies in particular love that GoHighLevel runs unlimited sub-accounts and can be white-labeled and resold, something HubSpot's pricing model makes painful. The honest trade-off: HubSpot has a deeper native integration ecosystem, more mature reporting, and enterprise RevOps features. If you are a 200-seat company living inside HubSpot's integrations, stay. If you are a lean team paying enterprise prices for features you do not use, GoHighLevel is the obvious move.
This is usually where the decision is made. HubSpot prices by hub, seat, and contact tier, so the real monthly cost is rarely the sticker price. GoHighLevel is flat-rate and contact-count agnostic.
| Plan | Typical Monthly Cost | Scales With Contacts? |
|---|---|---|
| HubSpot Marketing Hub Pro | $800+ and rising | Yes, climbs with list size |
| HubSpot Enterprise | $3,600+ | Yes |
| GoHighLevel Starter | $97 | No, flat |
| GoHighLevel Pro / SaaS | $297 to $497 | No, flat |
For a full breakdown of the GoHighLevel side, see our GoHighLevel pricing guide.
Free Migration Blueprint
Get a free GoHighLevel migration blueprint for your HubSpot account.
Send us your HubSpot setup and we map your data, pipelines, workflows, and pages into a step-by-step GoHighLevel rebuild plan, so nothing important gets lost in the move.
Get My Free Migration Blueprint →| HubSpot Feature | GoHighLevel Equivalent |
|---|---|
| CRM (contacts, companies) | Built-in GHL CRM (CSV import) |
| Deals / pipelines | GHL opportunities & pipelines (rebuild) |
| Workflows / sequences | GHL workflow builder (rebuild) |
| Marketing email | Built-in GHL email & SMS |
| Landing pages / CMS | GHL site & funnel builder (rebuild) |
| Forms & meetings | GHL forms & calendars |
Switch if you are a small business or agency paying HubSpot's prices for a fraction of its features, or if you want to resell a platform under your own brand. Stay on HubSpot if you are an enterprise with a dedicated RevOps team and deep native integrations you cannot replace. If your move also involves rebuilding a website, our migrate-or-rebuild decision framework applies to the page side of the project.
Moving from HubSpot to GoHighLevel is a CRM and marketing migration, not just a website move. Export your contacts, companies, and deals as CSV files and import them into GoHighLevel, then rebuild your workflows, email sequences, forms, and landing pages, because HubSpot has no direct export for automations. Map any changed page URLs to 301 redirects and resubmit your sitemap.
Your records, yes. HubSpot lets you export contacts, companies, deals, and tickets as CSV files, which import cleanly into the GoHighLevel CRM with field mapping. What does not export is logic: workflows, sequences, email designs, and landing pages have no portable format and are rebuilt in GoHighLevel.
For most small businesses and agencies, yes. GoHighLevel covers CRM, pipelines, email and SMS, forms, landing pages, calendars, and automation in one platform, the same core jobs teams use HubSpot for. Very large enterprises with deep HubSpot-native integrations and big RevOps teams are the main case where HubSpot still fits better.
A lot. HubSpot's Marketing Hub Professional starts around $800+/month and climbs with contact tiers and add-ons, while GoHighLevel runs $97 to $497/month flat regardless of contact count. For most teams that is a difference of thousands of dollars a year, which is the single most common reason businesses make the switch.
No automated import exists for HubSpot workflows or sequences, because there is no portable format for automation logic. You rebuild them in GoHighLevel's workflow builder. The upside is that most teams use a move as a chance to prune dead automations and rebuild only the sequences that actually drive revenue.