The 4 Stages of The Journey

Simple, clear steps that every restaurant can follow.

Attract

Get discovered by hungry locals. Ads, SEO, and local search put you where diners are already looking.

Nurture

Keep the conversation going with friendly, timely AI follow-ups until they’re ready to book.

Close

Convert interest into reservations and orders with easy booking, payments, and reminders.

Cheerlead

Turn happy guests into 5★ reviews, referrals, and loyal regulars — on autopilot.

Hi, I’m Tim — I build systems that free founders from busywork

20+ years designing client journeys. We implement AI teammates so your business runs smarter — not harder.

Tim Hershberger, founder of Automate the Journey, AI marketing agency for service businesses

From hospitality scale → service business precision

I cut my teeth automating high-volume guest journeys. Now I apply the same discipline to high-LTV services — coaches, wellness, legal, accountants, and local service pros.

  • Zero-friction onboarding: 30-minute kickoff → live in days
  • Human-supervised AI with guardrails (quality over gimmicks)
  • Clear ROI: fewer no-shows, faster closes, more reviews

What clients say

“We cut admin time by 7 hours a week and doubled consult show-ups.” — Coach

“Our front desk runs itself after hours — bookings didn’t drop.” — Wellness practice

“The one-pager proposals sped decisions — retainers up 19%.” — Legal firm

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